I'm a copywriter obsessed with landing just the right word. I'm in tune with capturing a brand’s voice, and like a chameleon, can change tone to blend in or stand out. I believe in making every word count, in doing my research, and in the power of compelling storytelling.

After earning a B.A. and M.A. in Creative Writing, I grew my editorial muscle at the OXFORD AMERICAN magazine, then headed to NYC to flex it as the Copy Director of an advertising agency, where I led the copy initiative for the redesign of DuncanHines.com. For the past decade, I've collaborated with brands and creators to:
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-effortlessly shift between digital and print
-maintain consistent brand voice
-develop voice & tone for emerging brands
-name new brands
-write product descriptions
-create social media copy
-curate strategic content
-engage audiences through effective & compelling storytelling

Past clients include: Dana Tanamachi, Oxford American, Club Kuma, Uber, Google, Supersapiens, Wildlife LA, PayPal, Duncan Hines, Voss Water, Birds Eye, Aunt Jemima Frozen, In Touch Magazine, Imagine Soups, and eBay Electronics, among others.

During the pandemic, I quit city life and moved to a moss-covered mountain with breathtaking views in every direction. I'm happily still here, writing from a cottage I share with my talented cinematographer husband, our three incredibly cool kids, a dog, and two frogs.